Colorful mix of shopping

Schleifmühlgasse is at the heart of the Freihausviertel in the 4th district. This lively street has become home to hip shops as well as trendy restaurants and galleries. If you’re in the vicinity of the Naschmarkt, you should definitely make a detour into Schleifmühlgasse.

Colorfully mixed shops - from fashion to furniture and cuisine - invite you to go shopping on Schleifmühlgasse. The first stop when approaching from Naschmarkt itself is the Szigeti-Sektcomptoir. The sparkling wine is sampled in the bar, the full Szigeti pallet and products related to sparkling wine can also be purchased. At the other end of Schleifmühlgasse is another shop offering the noble bubbly: Perlage, on the corner of Wiedner Hauptstrasse, stocks around 80 different types of champagne.

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Interior view of the Flo Vintage second hand clothes store — Flo Vintage – © WienTourismus/Mafalda Rakoš

Szigeti Sektcomptoir, interior shot with a glass of sparkling wine and guests — Szigeti – © WienTourismus/David Auner

Flo Vintage – © WienTourismus/Mafalda Rakoš

Szigeti – © WienTourismus/David Auner

The Viennese fashion label Elfenkleid, which is famous for its evening and wedding dresses, has opened a branch in Schleifmühlgasse, where it sells its ready-to-wear collections. Great fashion with a focus on Scandinavian labels is offered by the boutique Siebentage. A tip for individualists. Flo Vintage is also worth a visit. This shop, which is known far beyond the borders of Austria, offers visitors fashion spanning a hundred years; even top international designers like to come here for inspiration. &Friends is a lovely concept store on Schleifmühlgasse. The selection of products ranges from jewelry to home décor, from slow fashion to stationery.

Schleifmühlgasse also offers chic furniture design. Rauminhalt specializes in vintage furniture. Items that can be purchased here include the famous Stadthallen chairs, which were designed by architect Roland Rainer in 1952. Mood on the other hand offers contemporary furniture design - from Artemide to Vitra. Design of a somewhat different nature - namely recycling design - is sold at Gabarage, where furniture, lamps, bags and jewelry are created from old and discarded objects.

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Shop from inside — Gabarage – © James Mollison

Interior shot of Babette’s — Babette's – © WienTourismus/David Auner

Gabarage – © James Mollison

Babette's – © WienTourismus/David Auner

Hobby and professional chefs like to drop by Babette's. In this cookbook paradise, have a browse over coffee and cake and create interesting mixes of herbs and spices. Also a paradise, in this case for fans of flowers, is Blumenkraft. Flowers and plants are presented here extremely artistically.

Tip: The restaurant scene on Schleifmühlgasse also has something to offer.